AirAsia, which is a Malaysian low-cost airline headquartered near Kuala Lumpur, Malaysia is now planning to launch its own cryptocurrency named BigCoin.
Tony Fernandes, Founder and group CEO, AirAsia stated that the company is using its substantial operational data to launch forays into fintech services and cryptocurrencies.
He mentioned that April onwards, ticket prices will be quoted on the group’s website in conventional currencies as well as in BigCoin. It will be possible to pay for seat upgrades, in-flight meals and other services using the digital currency within three to six months.
The CEO may seem skeptical about going for ICO, but Fernandes asserted that the digital currency is a tool to protect currency fluctuations (volatility) from overseas revenue. He also believes that after the success of BigCoin, it would be also accepted by third-party businesses.
With the Bitcoin price hitting a low, now seems a favorable time for various companies such as AirAsia to attract attention to their self launched cryptocurrencies.
Also read : Sweden May Launch It’s Own Cryptocurrency Called E-Krona In Partnership With IOTA
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